Work With Maria Guryeva — Private Coaching by Application
Private Coaching

Become the person your
next level requires.

Private, high-touch coaching for founders and leaders who've achieved a great deal — and can feel a bigger version of themselves waiting on the other side of who they've been.

Apply to work together
ICF PCC CertifiedFounder of a $7M CompanyPeak-Performance Trained
A note from me

This work changed my life first.

I spent years inside an identity I'd outgrown, bracing every time I succeeded, waiting to feel ready for a bigger life that never quite arrived. Then I did the work I now do with others — and became the person who could build, lead, and live at the level I'd only imagined.

That's what I do with the people I work with. Not more strategy. The deeper shift underneath it.

Maria Guryeva
If you're here, you likely know this feeling

You've done the work. You're still hitting a ceiling you can't quite name.

It isn't strategy. You know what to do. It's something quieter — the gap between what you've built and how you feel inside it.

  • You've succeeded — and quietly brace for it to be taken away.
  • You've outgrown the version of you that got you here, and part of you knows it.
  • You're operating at a level you've never operated at before — and no one prepared you for who you'd have to become.
  • You wait to feel ready before the bold move — but ready never quite comes.
  • From the outside it looks like enough. Inside, you know there's another level.

For those who build, lead, or perform under a level of pressure and scrutiny most people never experience — and who sense there's a fuller version of themselves waiting on the other side of who they've been.

What changes

The work isn't more tactics. It's who you become.

We work at the level underneath strategy — identity, self-trust, and emotional mastery — because that's the real ceiling on everything you're reaching for. Here's what shifts:

Identity
You stop performing a version of yourself you've outgrown and step into one that fits your actual ambitions.
Self-trust
You make bold decisions without spinning — because you've learned to rely on your own judgment.
Emotional mastery
Fear and pressure stop running the show. Drawing on the same peak-performance and flow psychology used to bring athletes to the podium, you learn to access your best on demand — and lead and decide from a grounded, clear state.
Bold action
You move before you feel ready, and become the person who acts instead of waiting.
The approach

The Next-Level Identity Method™

My proven framework for the work that actually moves you: identity, self-trust, and emotional mastery — the three shifts that take you to your next level.

01

We find the real ceiling

Not the surface problem — the identity, belief, and pattern underneath it. This is where lasting change actually lives.

02

We build the next-level you

We define, concretely, who you need to become — and build the self-trust and emotional mastery that make it real.

03

You move — and it holds

Through grounded action and deep support, the shift becomes who you are. Not a breakthrough that fades — a new normal.

Maria Guryeva
"I don't coach from theory. I've built and scaled a company, lived every identity shift I guide others through, earned my ICF PCC coaching the very leaders I led, and trained in the peak-performance psychology used at the Olympic level. I know what it takes — because I've done it." Maria Guryeva
Ways to work together

Private engagements.

Every engagement is 1:1 and fully personalized. We begin with a conversation to make sure it's the right fit — for both of us.

Breakthrough Intensive

$8,500

One immersive private day, together — for a specific transformation in a compressed window: a decision, a transition, a ceiling. Depth, fast.

Signature

Next-Level Identity Coaching

$12,000

My signature 1:1 engagement: 12 weeks, six private deep-dive sessions (up to 90 minutes), with support between them. The full work — identity, self-trust, emotional mastery, bold action. Payment plans available.

The Next Chapter

$22,000 · 6 months

A six-month partnership — twelve private sessions plus close support — for a complete transformation. The deepest 1:1 work I offer: we rebuild the foundation so the change holds and compounds across your whole next chapter.

Executive Coaching

By inquiry · from $30,000

For senior leaders and the organizations investing in them. Executive presence, judgment under pressure, and leading through change. Individual and organizational engagements.

Apply to work together

By application. I hold space for a maximum of eight private clients at a time — when the practice is full, new applicants join the waitlist. Every application receives a personal reply within 48 hours.

The experience

What a session is actually like.

No scripts, no worksheets-for-the-sake-of-worksheets. Just deep, focused work on the real thing — with someone who has sat in your seat.

The session

Up to 90 minutes of private, undivided attention. You bring what's actually alive — the decision, the fear, the ceiling — and we go straight to the root. You leave with a genuine shift and concrete moves, not vague notes.

Between sessions

The real change happens in your life, not on the call. You take bold, grounded action — with my support between sessions when you need a thinking partner at the moment it matters.

The arc

Sessions build on each other over the engagement — identity, self-trust, emotional mastery, action — until the new level isn't a breakthrough you had, but the person you are.

Before you apply

Questions.

Who is this for?

Founders, leaders, and high-achievers who've already accomplished a great deal and are ready to do the deeper work of becoming who their next level requires. It's for people who don't need more information — they need transformation.

Who is this not for?

This isn't for you if you're looking for a quick tactic, a cheerleader, or someone to hand you a plan you won't execute. It's also not for the moment right before you're ready — the work asks for honesty and bold moves between sessions. If you want the deeper shift and you're willing to act, we'll do remarkable work together.

How is this different from business coaching?

We work at the level underneath strategy — your identity, self-trust, and emotional mastery. I've built and scaled a real company, so I understand the business context, but the work itself is about who you become, which is the actual ceiling on your results.

Why by application?

This is deep, high-touch work, and I take a limited number of private clients so each gets my full attention. The application and our conversation make sure it's genuinely the right fit before either of us commits.

What happens after I apply?

You'll complete a short application and hear back from me personally within 48 hours. If it looks like a fit, we'll have a real conversation about what you're working toward. No pressure, no script. Just clarity — for both of us.

What's the investment?

Private engagements range from $8,500 to $22,000, and executive engagements begin at $30,000. We'll discuss the right fit for your goals in our conversation. Payment plans are available.

The next level is closer than it feels

Ready to become the person who can hold it?

If you feel the ceiling — and you're ready to move past it — I'd love to hear from you. I take on only a handful of new clients each quarter; the application is the first step.

Apply to work together